Mortgage Broker Fitzroy
Integrated Finance Group is a boutique, director-led finance firm serving Fitzroy from our Coburg North office. Directors Brian Hermosilla and Frank Marin — former business bankers with 45+ years of combined experience — personally handle every file, from first home loans to commercial and complex lending. Strategy first, no fees to you.
About Fitzroy
Fitzroy is Melbourne's original suburb and still its cultural bellwether — Brunswick Street and Gertrude Street's dining and arts strips, some of the country's most celebrated Victorian terrace streetscapes, and a warehouse-conversion stock that defined inner-city living.
The Fitzroy property market
This is a premium, low-yield, high-conviction market: terraces and conversions trade tightly and command national attention. Apartments — from heritage conversions to contemporary builds — offer the accessible entry, with the usual inner-city lender policy considerations on size and building type.
Established professionals and creatives paying for position and provenance, downsizers trading suburbs for walkability, and investors focused on capital growth over yield.
Our specialty in Fitzroy: high-value and warehouse-conversion lending
Fitzroy purchases regularly test valuation and policy: seven-figure terraces with scarce comparables, warehouse conversions with unusual titles, mixed-use shopfront-dwellings on the strips. Our complex lending practice and valuation strategy exist for exactly these files — and for the top of the market, our private client practice.
Lending services in Fitzroy
Everything we do across Melbourne, we do for Fitzroy clients: first home buyer loans (including the 5% deposit scheme), refinancing and debt consolidation, investment lending, self-employed and alt-doc loans, construction and development finance, commercial lending, SMSF loans and vehicle & equipment finance. Start with our calculators, then bring the numbers to a director.
Your Fitzroy brokers
Director
20+ years in banking & finance — business banking since 2003, formerly NAB. Commercial, construction, development and complex lending.
0401 333 636
Director
20+ years in banking & finance — business banking since 2003, formerly NAB. SMSF lending and SME business finance specialist.
0413 032 898Nearby areas we serve
Carlton · Carlton North · Northcote — or see all service areas.
Fitzroy Home Loan Questions
- Are warehouse conversions in Fitzroy hard to finance?
- They can be — unusual titles, commercial zoning remnants and scarce comparables all raise lender questions. Most convert to approvals with the right lender and a properly briefed valuer; we've structured these purchases across the inner north for years.
- Can I buy a shop-top property on Brunswick Street?
- Mixed-use purchases (retail below, dwelling above) straddle residential and commercial policy — LVRs, rates and lender choice differ from a standard home loan. Depending on the mix, we place these as residential-leaning or commercial-leaning deals; the property's configuration decides.
- Can we meet locally?
- Yes — our office is in Coburg North and we regularly meet clients across Melbourne's north and west, or by phone and video if that's easier. Most of the process runs digitally once we're underway.
- How long does pre-approval take?
- Typically a few days to two weeks depending on the lender and your documentation. We prepare files completely before lodgement, which is the single biggest factor in fast, reliable approvals.
Talk to a director about buying in Fitzroy
A free, no-obligation conversation about your suburb, your scenario and your strategy — with the person who'll actually handle your file.
Book a Free Consultation or call 0401 333 636 (Brian) · 0413 032 898 (Frank)
Reviewed by Brian Hermosilla, Director — 20+ years in banking & finance · Credit Representative 485802 · MFAA Member #716100. General information only — not credit, financial or taxation advice. Market commentary is qualitative and current at publication.